{"product_id":"fundamentals-of-corporate-finance-by-stephen-a-ross","title":"Fundamentals Of Corporate Finance By Stephen A. 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class=\"DetailsLayoutRightParagraph\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e\n\u003ch2 class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e\u003cem\u003e\u003cstrong\u003e\"Every shelf tells a story. Make yours unforgettable with our handpicked titles.\u003c\/strong\u003e\u003cstrong\u003e\"\u003cbr\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h2\u003e\n\u003ch3\u003e\n\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003c\/h3\u003e\n\u003ch3\u003e\u003cem\u003e\u003cstrong\u003eBook Synopsis:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp data-start=\"154\" data-end=\"575\"\u003e\u003cem data-start=\"154\" data-end=\"189\"\u003eFundamentals of Corporate Finance\u003c\/em\u003e by \u003cstrong data-start=\"193\" data-end=\"212\"\u003eStephen A. Ross\u003c\/strong\u003e, co-authored with Randolph W. Westerfield and Bradford D. Jordan, is one of the most authoritative and widely adopted textbooks in the field of finance. Used by universities and business schools around the world, this book provides a clear, rigorous, and practical introduction to the core principles that govern financial decision-making in modern corporations.\u003c\/p\u003e\n\u003cp data-start=\"577\" data-end=\"1089\"\u003eThe text is designed to build a strong foundation in financial theory while maintaining a strong focus on real-world application. It introduces readers to the central objective of corporate finance: maximizing firm value while managing risk and ensuring long-term financial sustainability. Core topics include time value of money, discounted cash flow analysis, risk and return, capital budgeting, cost of capital, capital structure, dividend policy, working capital management, and financial statement analysis.\u003c\/p\u003e\n\u003cp data-start=\"1091\" data-end=\"1596\"\u003eRoss presents complex financial concepts in a logical and accessible way, using intuitive explanations, step-by-step calculations, and numerous real business examples. Readers learn how managers evaluate investment projects, determine optimal financing mixes, and assess the impact of financial decisions on shareholder value. The book also explains how financial markets function and how market information is reflected in asset prices, linking corporate finance theory with the broader financial system.\u003c\/p\u003e\n\u003cp data-start=\"1598\" data-end=\"2001\"\u003eA major strength of \u003cem data-start=\"1618\" data-end=\"1653\"\u003eFundamentals of Corporate Finance\u003c\/em\u003e is its strong analytical framework. Topics such as net present value (NPV), internal rate of return (IRR), portfolio theory, the Capital Asset Pricing Model (CAPM), and efficient markets are covered with clarity and depth. At the same time, the authors emphasize practical tools and decision rules that financial managers use in everyday practice.\u003c\/p\u003e\n\u003cp data-start=\"2003\" data-end=\"2359\"\u003eThe book also addresses contemporary issues such as financial distress, mergers and acquisitions, international corporate finance, and ethical considerations in financial management. Its integrated use of case studies, end-of-chapter problems, and spreadsheet-based applications helps students develop both conceptual understanding and quantitative skills.\u003c\/p\u003e\n\u003cp data-start=\"2361\" data-end=\"2785\"\u003eWritten in a clear, engaging style, \u003cem data-start=\"2397\" data-end=\"2432\"\u003eFundamentals of Corporate Finance\u003c\/em\u003e is suitable for undergraduate and MBA students, as well as professionals seeking a solid grounding in financial management. It serves as both an academic textbook and a practical reference, making it an essential resource for anyone looking to understand how financial decisions shape corporate performance and value creation in today’s global economy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"READ IT","offers":[{"title":"Default Title","offer_id":51608982487352,"sku":null,"price":1950.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0956\/9894\/4312\/files\/512wTUABGKL._AC_UF894_1000_QL80.jpg?v=1768154867","url":"https:\/\/read-it.pk\/products\/fundamentals-of-corporate-finance-by-stephen-a-ross","provider":"READ IT","version":"1.0","type":"link"}