Ogilvy on Advertising By David Ogilvy

Rs.2,100.00 Rs.850.00

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Best Seller: READ IT 
Paper quality: 70 gsm off white (Excellent)
Cover quality: 260 gsm card.

Size: A5 (5.8x8.3)

Digitally printed, with excellent print and paper quality.
Sample Pictures Available in Product

"From page-turning adventures to heartwarming tales, find the stories that stay with you long after the last page."


Product Description:



David Ogilvy, hailed by Time as "the most sought after wizard in the business," offers a candid and comprehensive guide to the world of advertising. This indispensable primer covers essential topics such as securing a job in advertising, selecting the right agency for your product, and the secrets behind crafting effective campaigns. Ogilvy shares expert insights on writing compelling copy that captures attention, reveals eighteen key research principles, and explores the unique impact advertising can have on charities. With brutal candor and generosity, this book is a must-read for anyone seeking to understand or excel in advertisin.