The Copywriter's Handbook By Robert W. Bly

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Best Seller: READ IT 
Paper quality: 70 gsm off white (Excellent)
Cover quality: 260 gsm card.

Size: A5 (5.8x8.3) 

Digitally printed, with excellent print and paper quality.
Sample Pictures Available in Product

"Carefully curated for curious minds, our collection brings stories to life across every genre and age group."


Product Description:



The Copywriter's Handbook by Robert W. Bly is an authoritative and comprehensive guide to the art and science of effective copywriting. Drawing from decades of experience, Bly covers essential principles for crafting persuasive, clear, and engaging copy across multiple platforms including print, digital, and direct mail. This handbook offers practical techniques for headline creation, structuring messages, and appealing to customer emotions while maintaining clarity and purpose. Designed for both beginners and seasoned professionals, it provides actionable advice to enhance marketing communications, improve conversions, and build lasting relationships with audiences. A vital resource for anyone aiming to master the craft of writing that sells.